Paul is part of the Einblick team, working to develop a visual & collaborative platform for data analytics. In his current and prior roles, he has been a close long-term partner to multiple F500 retailers and banks, focusing on experimentation, targeting, and creating a better data culture. Ask him about building event analytics from scratch or how machine learning models should be as easy to make as bar charts.

Presenting:

• Measurement & Modeling Workshop: Demystifying Machine Learning for Marketers: A Crash Course