Schedule 2024

Kevin Hunt is an accomplished digital marketing leader with over eight years of digital marketing experience, specifically in paid media and multi-channel marketing strategies. He currently serves as the Paid Media Director at Lee Enterprises, and, prior to that, was an Associate Director of Account Services at Media Monks. He has managed multi-million dollar paid media campaigns for a number of companies in verticals ranging from large B2B software, to e-commerce brands to start-up subscription products. He has extensive knowledge in driving strategic initiatives across SEM, social media, programmatic, OOH, and more channels.

Presenting:

• Marketing Mix Modeling at Scale & Speed: Revolutionizing Local Market Approaches with MMM